Customer service can make or break a brand’s reputation, especially when consumers expect quick resolutions and fair treatment. Unfortunately, some companies consistently fall short in this department. From slow response times to unresolved issues and rude representatives, poor service leaves a lasting impression. Certain brands are repeatedly called out for putting profits over people. Here are eight brands that consumers say deliver the worst customer service experiences.
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1. Frontier Airlines
Frontier is frequently criticized for having one of the most frustrating customer service models in the travel industry. The airline has eliminated live phone support, leaving customers to deal with chatbots and long response delays via email. Travelers often complain about surprise fees and difficulty changing flights or getting refunds. Complaints tend to spike during peak travel seasons when support systems are overwhelmed. For budget-conscious fliers, the cost savings may not be worth the hassle.
2. Comcast (Xfinity)
Comcast has made efforts to improve, but many customers still rank it among the worst for service. Common complaints include long hold times, unresolved internet outages, and billing errors that take months to fix. Customers also report being transferred multiple times during one support call, with no resolution in sight. Though Xfinity offers online chat and app support, these tools don’t always solve the issues people face. Despite heavy marketing efforts, trust in Comcast’s service remains low.
3. Spirit Airlines
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Spirit is known for ultra-low fares, but its service reputation takes a nosedive. Passengers frequently report problems with flight delays, lost baggage, and unhelpful airport staff. Spirit’s bare-bones approach to customer care often leaves travelers scrambling for answers with minimal support. The airline’s cancellation and refund policies have also drawn criticism for being difficult to navigate. While you might save on the ticket price, poor service can cost you time, money, and patience.
4. AT&T
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AT&T ranks high in complaints across internet, phone, and wireless services. Customers regularly cite billing problems, unexpected charges, and difficulty speaking with a representative who can actually help. The company’s customer support line is known for long wait times and confusing prompts. Even AT&T’s digital support tools often fail to resolve technical issues or service requests. These ongoing problems have frustrated customers for years, especially those living in areas with limited provider options.
5. Wish
Wish, the budget online shopping platform, is infamous for late deliveries, inconsistent product quality, and difficult return processes. Many customers report not receiving items at all, with little recourse once the issue arises. Communication with customer service is usually limited to automated messages and slow email exchanges. Refunds are inconsistent and often require multiple follow-ups. The low prices might draw shoppers in, but poor support and buyer protection often drive them away.
6. T-Mobile
Though T-Mobile markets itself as customer-friendly, some users have a different experience. Issues often include billing discrepancies, dropped calls, and difficulty transferring service between devices or accounts. Some customers report being passed between departments with no resolution, especially for business or family plans. T-Mobile has improved in some areas, but inconsistent service still causes frustration. Many users feel that personal attention has declined since its merger with Sprint.
7. Meta
Meta’s platforms—Facebook, Instagram, and WhatsApp—are massive, but their customer support options remain minimal. Users struggling with hacked accounts or suspended pages often report never reaching a human representative. Help center articles are vague, and support requests go unanswered for weeks or even months. For business owners who rely on these platforms, the lack of timely help can be costly. Meta’s automated approach to customer care has become a major point of criticism.
8. CVS Pharmacy (Customer Care)
Though CVS stores are convenient, the company’s central customer service line receives consistent complaints. Issues include long wait times to speak with a representative and difficulty resolving prescription billing or rewards card problems. Some customers report being transferred repeatedly with no follow-up. Despite offering services like text alerts and online refills, CVS’s customer care often falls short in urgent or complex situations. The pharmacy experience suffers when help is hard to reach.
Poor customer service doesn’t just frustrate shoppers—it breaks loyalty. While some brands promise improvement, many consumers are left feeling ignored or undervalued. When it comes to service, transparency, consistency, and real support matter more than any ad campaign. If a brand ends up on this list, chances are it’s because too many customers have had enough.
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